5 Comments
User's avatar
Jonah Feingold's avatar

Brilliant. Literally going through this right now with my film 31 Candles. It’s why we are touring the film at very limited screen count.

Sandra Lehner's avatar

Very interesting! Since you brought up Taylor, I feel like the same is happening with her latest album. Fans feel like it's inauthentic and a cash-grab. Very interesting how the mood can change with one bad product.

Ben Odell's avatar

It’s a fickle world out there

DW's avatar

Thanks for this breakdown and analysis on the community to conversion question. I do wonder if the release plan targetted cities that had confirmed pockets of Dude Perfect fans. Any thoughts on why/how the "Kaizen"documentary with YouTube Creator Inoxtag overperformed for MK2 in Paris? Maybe because Inoxtag was doing something pretty huge (climbing Mt. Everest) that he was not known for and could not be found on his channel?

Ben Odell's avatar

I don’t know anything about this doc but sounds like an interesting case study

Thx for putting on my radar