OG: Approved - Brooke Averick
Featuring the Next Generation of Storytellers Rising from the Creator Economy
Welcome to OG: Approved—where rule-breaking creators shape the future. Hand-picked by Open Gardens, they’re not following the playbook—they’re writing the next one.
Name: Brooke Averick
Instagram: 345K Followers
Youtube: 9.3K Subscribers
Tik Tok: 1M Followers
Who Is Brooke Averick?
Brooke Averick built a career out of sounding exactly like herself.
She first broke through online as LadyEfron, making videos out of private embarrassment: childhood diaries, romantic spirals, pop-culture fixation, anxiety, delusion, and jokes that felt pulled from a group chat after one good rewrite. The feed was not just bits. It was the first place her comic voice had room to stretch.
Averick co-hosts Brooke and Connor Make a Podcast with Connor Wood, where the friendship gives the show its shape. Pop culture, dating, social anxiety, being online too much, saying the wrong thing, recovering from saying the wrong thing, then saying something worse. The podcast gave her comedy more room without cleaning it up.
She also launched Obsessed with Brooke Averick, a solo podcast about fandom, fixation, and the pleasure of caring too much. Averick does not talk about pop culture from a distance. She talks from inside the crush, inside the spiral, inside the moment when obsession becomes funny instead of embarrassing.
Her debut novel, Phoebe Berman’s Gonna Lose It, follows a nearly 30-year-old woman dealing with intimacy anxiety while trying to lose her virginity. The premise fits the material Averick has been circling for years: desire, humiliation, romance, friendship, self-awareness, and the private narration people use while making their lives harder.
Netflix is adapting the novel as a feature, with Averick attached as an executive producer. That jump makes sense because the book does not feel like a creator side project. It feels like the longer version of a comic perspective her audience already understood.
Averick did not just build an audience around being funny online. She built a voice that could leave the feed and still sound like her.
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Three Things We Love About Brooke Averick
The voice travels: TikTok, podcasting, solo audio, fiction, and film development all carry the same anxious, romantic, too-specific comic texture.
The book makes sense: Phoebe Berman’s Gonna Lose It is not a random creator novel. It comes from the territory Averick already owns: intimacy anxiety, romantic delusion, friendship, and embarrassment.
She knows obsession from the inside: Fandom, crushes, spirals, private logic, caring too much. Averick keeps finding comedy in the places people usually try to hide.