State of the Union: Open Gardens at 100 Posts
Last Friday, Open Gardens published its 100th post.
For seven months, we’ve kept a steady rhythm:
Mondays — Deep Dives (usually me, with Mitch Camarda pinch hitting on occasion).
Wednesdays — OG: Approved (Mitch curating the sharpest creator voices in the space).
Fridays — The Garden Harvest (Fernando Morett tracing the overlap between legacy media and the creator economy).
When we started this Substack back in February—barely a month after losing my house in the Palisades fire—it wasn’t about audience. It was about survival.
About forcing myself to keep moving, keep thinking, keep shaping. That’s still the metaphor for the industry itself: don’t freeze, keep building, understand the future by making it.
Why I launched Open Gardens
I had two impulses:
Convergence was inevitable. Creators would need the wisdom and craft of 100 years of content creation; Hollywood would need the community engines that creators had already mastered.
I needed to figure out how my company could play inside that convergence.
I’ve seen three ver…
