On our last stack I broke down how creators can fund their first YouTube show—covering royalty systems to NFTs to crowd sourcing platforms.
This week, I’m zooming in on one platform that stood out, especially for legacy producers: OverSubscribe.
No sponsorship, no stake—just a genuine curiosity about whether it could be a smart tool for packaging projects using the same producer instincts we’ve always had, inside a very different ecosystem.
We’re also going to test-drive it. Open Gardens is launching a raise through OverSubscribe’s platform, and we’ll document the experience along the way. More on that below but first…
A Quick Story
Not long ago, I met a former TV exec—let’s call him Steve—who had left a big job at a legacy media company to build something for the digital age. His new venture was about building premium digital shows by packaging creators, IP, and brands—then licensing those shows to platforms.
His instincts were right. He saw:
Creators with real followings, stuck in the grin…
