Welcome to the Reading Garden, where every Friday we spotlight three must-read pieces we're paying attention to and explore what they mean for legacy media.
Jumping right in…
Ted just raised the stakes in the Netflix vs. Youtube battle by taking a public swipe at the app. That’s right, time to grab your popcorn… Still, this feels more like a not-so-subtle pitch to creators than an attack. And he did bring up a good point, i.e. Youtube doesn’t give any money up front to creators, which greatly increases their risk. Our favorite comment? Youtube is a place to “cut your teeth on” before coming home to Netflix. Ouch.
To play devil’s advocate (sorry, Ted), this better monetization comes at a cost – less flexibility, limited control, no ownership, and weaker direct engagement, a.k.a. the very aspects creators thrive on.
So yes, the Netflix model still has kinks to work out, and both platforms will …
